ENVIRONMENTAL ECO-ORIENTATION DETERMINANTS AT THE SPANISH TILE INDUSTRY

MARIA DEL VAL SEGARRA  OÑA; ANGEL  PEIRO SIGNES

doi:https://doi.org/10.6036/5835

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ENVIRONMENTAL ECO-ORIENTATION DETERMINANTS AT THE SPANISH TILE INDUSTRY

MARCH 2014 - Volume: 89 - Pages: 220-227

DOI:

https://doi.org/10.6036/5835

Authors:

MARIA DEL VAL SEGARRA OÑA - ANGEL PEIRO SIGNES

Disciplines:

Environmental technology and engineering (DESARROLLO SOSTENIBLE )

Downloads: 297

Cites in Web of Science: 5

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Received Date : 8 May 2013

Reviewing Date : 11 September 2013

Key words:: Eco-innovación, Medio ambiente, Sector cerámico español, EQS, PITEC, Eco-innovation, environment, Spanish ceramic industry, EQS, PITEC
Article type:: ARTICULO DE INVESTIGACION / RESEARCH ARTICLE
Section:: RESEARCH ARTICLES

ABSTRACT:
The aim of this work is to empirically establish the environmental orientation of the ceramic industry determinants. In this paper, data retrieved from the PITEC (Spanish Innovation Panel) from 34 firms are modelled using the structural equation technique (EQS). Results show that process innovation is an important factor influencing firms´ eco-innovative orientation. Moreover, we found out a positive relationship between eco- innovation activity and marked information sources. Finally, we verify that the orientation towards innovative products has no, significantlinfluence, on companies' environmental orientation when innovating, which has important managerial implication.

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