REVISTA DYNA MANAGEMENT

Key words:

Estrategia, Colaboración, Cadena de Suministro, Metodología, Modelización, Pyme, Strategy, Collaboration, Supply Chain, Methodology, Modelling, SME

Article type:

ARTICULO DE INVESTIGACION / RESEARCH ARTICLE

Section:

RESEARCH ARTICLES

The ability of an organization is increasingly dependent on the capacities of its entire supply chain. Competitive advantages can be generated from either the integration of the internal company functions or the effective linkage between internal activities and operations coming from suppliers and customers. Therefore, collaboration becomes into a key tool to generate competitive advantages in an increasingly complex and dynamic market. This article describes a three-step methodology which increases the chances of success of the proposed collaborative strategy. This paper attempts to shed light on the problem of developing collaborative initiatives within the framework of the Supply Chains (SC). The first step comprises the definition of a common understanding, among the involved parties, of what a collaborative strategy is and its importance in the context of SC. The next step involves modeling the functional structure of the SC leading to determine the impact of the collaborative initiative at the strategic and/or operational level. The final step involves the formalization of the relationship through a framework agreement. This agreement defines from a tactical level the outlines of the relationship, taking into account both the distribution of profits and a contingency plan for facing the potential risks of the collaboration. This article also includes the implementation of the methodology in a real case of an SME.